U2 will reportedly release their new album in April 2014, according to reports which also claim the album could be announced at Super Bowl XLVIII in February.

The band are due to release their first album since 2009 next year with Adam Clayton recently confirming that the group were planning to wrap up recording by the end of this year.

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Billboard today [November 13] reports that the album is likely to arrive in April with representatives for the band currently negotiating a deal with brands to announce the album during the Super Bowl.

The report claims that Madonna manager Guy Oseary has been running U2’s day-to-day affairs and is “reaching out to potential sponsors on the band’s behalf.” If successful, the album announcement would be seen by millions during the half-time of the annual NFL final on February 2.